How to Start a Successful Painting Business In the Philippines
Do
you know you can start a painting business in the Philippines and make money?
Yes, you read that well. If you have a great passion for starting a career in
the painting industry, then this article is for you.
For
many Philippines, painting a house sounds like a burden, while for a few, it’s fun;
it’s their passion and their way of earning money through this career.
But,
you may ask, is painting a profitable business to start in the Philippines?,
the ultimate answer is a big YES.
Painting
is one of the oldest and most noble professions that has ever existed in the
Philippines and the world at large. It’s the only career that doesn’t require a
college degree. It’s the only business that anyone can start and scale with
good marketing skills. Painting is one of the only businesses in the Philippines
you can start at a low cost.
In
this article, we are going to take you on a step-by-step guide on how to start
a successful painting business in the Philippines.
Steps to Take
Step 1: Research your business
Every
business ideas in life always start through research. This also applies to
starting a painting business in the Philippines. You must first carry out feasibility
studies to understand how the painters or business operations.
Ask,
questions, and seek answers to your questions. Know that the way a business
might operate in Manila might not be the same as Recodo.
Step 2: Decide your painting niche
The
painting industry is not as complex as only business sectors, but it's not
alone, it's also decided into two major branches or substitutes. In the Philippines,
we can break it down to residential painting (house painting) and commercial
painting (Painting of office buildings).
To
be successful in the painting business here in the Philippines, you need to
decide which branch of the painting you want to specialize in.
Both
residential and commercial painting are profitable and have different sets of
customer targets. If you are a professional painter, with a license, you can
decide to venture into commercial painting. But if you are just starting or
entering the painting business for the first time, you can begin as a
residential painter.
Step 3: Identify potential
competitors
Every
small business has its competitors in life. This is the same with the painting
industry. To be successful in this business, you will need to identify all your
potential competitors.
In
your, business jotter, list all potential competitors in your area, identify
which niche they specialize in, observe how they operate, who are their customers,
h0w to they get their customers, where are they located within the city, how
much they charge their customers, what is are their strength and weaknesses
etc.
Having
answers to all the above-listed questions will be a good start towards planning
to be successful.
Step 4: Choose your business name
After
careful study of all your potential competitors in your city or neighbourhood, the
next crucial step you will need to take is to choose a good business name for the
new enterprise you want to establish.
Make
sure you pick a name that is unique and catchy to your business. Select a name
that people can easily remember after using your services or seeing your advertisement.
Step 5: Write a Business Plan
Every
business we see today started on the paperwork. You must do paperwork if you
want to be successful in the painting business here in the Philippines.
Writing
a business plan doesn’t imply you hire a consultant, you can do the business plan
on your own.
However,
in this business plan, make sure you have the detail of where you want to start
your business, who are going to be your customers, how much will you charge
them, how will you promote your business, and what materials will you need at
work and where will you buy them etc.
Step 6: Get the skills needed
You
will need to upgrade your painting skills if you know deep down there is a lot for
you to know. If you have no experience, you should work with someone who does to
gain experience and skills. With the internet at your disposal, you can also
have the required skills by watching other professional painters on YouTube
such as The Idaho Painter. He is a professional
painter and has a series of great videos which you can watch and gain skills
and experience.
Check out: How to Start an Interior Painting Business?
Step 7: Buy all necessary tools and
equipment
Here
are some basic tools you will need to have as a professional painter: Brushes,
Rollers, Painter’s tape, Drop cloths, Protective gear, Sponges, Ladder, Paint
trays etc.
The
good news is that the painting business does not require lots of tools and equipment.
And
also, you do not necessarily need to buy new tools and equipment. Even with
already-used tools, you can still kick-start your business operations.
However,
if you are a call to operate at far distances across the city away from your
street, you will need to have a car, or a truck to help you with the
transportation of your tools and equipment.
Step 8: Promote your business
You
don’t need to worry much; this is the internet age, all you is a basic well-design
website to market and promote your business. Get a custom domain name and host
your website. Write content related to painting to drive traffic to your site.
Also,
regularly post the before and after of a successful project so that potential
customers can appreciate your hand work on your website, social media pages
etc.
Traditionally,
you can also design a beautiful signboard and put it in front of your home or
office space. This method also works very well.
You
can also promote your business through the use of business cards which you will
regularly share with people you meet in church, in business, in seminars etc.
Last,
resort, talk to family members, close friends and neighbours about your
services. Also, provide special discount to some people.
Check
Out: How to Start a Construction Company in The Philippines?
Step 9: Partner with Others
The
last step towards starting a successful painting business in the Philippines is
to learn to partner with others. For example, if you are into residential painting,
you can work hand in hand with others in your niche or even out of your niche.
Not
time will you be in good health, but during this trial moment, you can refer a
customer to your business partner and they can also do the same to you.
More
so, the partnership helps both businesses to grow stronger.
Final Remarks
The
painting business is a very fun thing to start; it’s a very profitable business
niche. It’s one of the only businesses in the Philippines that require no
certificate.
With
great passion and a desire to succeed, you can make lots of money out of this
business.
Also,
have a business card, and network with others in the same industry, this will
result in massive growth and success in your painting business here in the
Philippines.
